Promoting Heritage and Historical Tourism at India’s Travel Exhibitions
India, with its rich tapestry of history, culture, and heritage, stands as a beacon for historical tourism. As a country known for its vast array of ancient monuments, traditional art forms, and historical sites, India’s travel exhibitions play a pivotal role in showcasing and promoting its heritage. Among these exhibitions, the India International Travel Mart (IITM) stands out as a prominent platform dedicated to celebrating and promoting India's historical and cultural treasures.