Travel exhibitions, such as the India International Travel Mart (IITM), play a pivotal role in the tourism industry by providing a platform for businesses, professionals, and travelers to connect. These events not only showcase destinations and travel products but also have a significant economic impact on the host cities and the broader travel sector.

Travel exhibitions have evolved into significant economic catalysts in the global tourism industry. Among the plethora of travel exhibitions, the India International Travel Mart (IITM) stands out as a prominent platform that not only showcases tourism opportunities but also stimulates economic growth.