Why Use Magento 2 GTM Extension to Track User Behavior?

Magento 2 GTM extension simplifies the integration of Google Tag Manager (GTM) with your Magento 2 store. It allows you to easily add tracking codes, tags, and scripts to your website without modifying the core code. With the Magento 2 GTM extension, you can track user behavior, collect valuable data, and optimize your marketing campaigns.